da-sh is a conceptual space that promises to be a melting pot for all that is hot and happening in Chennai. They wanted to position themselves at the core of all things brewing in Chennai - wherever the celebration starts, it should end at da-sh.

We started by articulating the vibe of the brand, and translating the core offering to the visual language. The name ‘da-sh’ came out of that exercise. We took forward this language to all offerings of the space.